Communication is your strength, media is your language?

Become tomorrow’s business driven Mediapreneur:

Gaining a specialist skill set that includes understanding the external and internal context and purpose of a myriad of media fields, as well as proficiency in cutting-edge digital tools!

Your programme:

The study program offers professional in demand competencies.

Throughout the study you will become familiar with the production, marketing and distribution of media and communication content and applications. You will also become acquainted with:

• ORGANISATIONAL DEVELOPMENT: Business models, finance & law.
• DIGITAL MARKETING: Trend & developments research analysis.
• APPLY ACADEMIC CONCEPTS: Stakeholder and user analysis, feasibility studies.
• DIGITAL STORYTELLING: Creating captivating content using professional software.
• CONCEPTUAL DEVELOPMENT of media and communication content.
• TYPES OF MEDIA: Network based media and communication production.

After the programme:

With the completion of your studies you have what it takes to contribute to the development of innovative media content and media applications that responds to the need of companies, (broadcasting) agencies and not-for profit organisations in a role as:

• COMPANY FOUNDER in media and communication
• SOCIAL MEDIA MANAGER manage and organize online presence of a business
• EDITOR planning, coordinating, formatting content
• MARKETING MANAGER multi-channel marketing
• MEDIA DESIGNER creating and producing print, online and mobile media
• MARKET AND TREND RESEARCHER analyzing and researching particular industries
• PRODUCER organizing the production of films, radio, television, social media
• PR STAFF managing reputation and public image of clients

Your curriculum:

The program is structured like a journey through the media world based on 30 modules of five weeks during a four-year program. Frequently used teaching and learning methods include lectures, seminars, debates and role plays, (live) case studies and project development.