Are you passionate to master business information systems and artificial intelligence?

Become tomorrow’s Digital Expert

Digital Transformation relates to the process of the integration of digital technologies in all aspects of business and organizations, including the business model, processes and products. It also implies changes in organizational structures and human resources. In a broader sense, Digital Transformation Management refers to the strategies, planning and coordination of digital transformation processes.

The study program aims to give you an understanding of the underlying developments in business informatics and data sciences.

Your course content

Throughout the study you get to know how to apply business-driven ICT solutions using the latest data gathering, analysis and visualisation tools and methods. These competences are combined with strong entrepreneurial, personal and intercultural competences to enable you to lead innovative and ethical sound digital ventures and projects.

The program covers business related modules such as Business Strategies, Management, Business Informatics and Data Sciences:

• In the field of business, students gain understanding of traditional and digital business related issues including business strategies and models, operations and information management, human resources management, marketing, finance and accounting. 
• They will also gain competencies in management, leadership and change management preparing them to contribute to the required change processes in companies and organizations.
• Students will become knowledgeable in business informatics and learn how to identify and manage ICT solutions. This aspect covers business information systems, software development, information management, IT management and governance, geographic information systems and global ICT & Ethics
• In the field of data science students will become familiar with data analytics and visualization, open and big data, business and artificial intelligence & tech ethics and Cybersecurity & ethics.

Your career prospects

There is a fast growing demand for programs that combine the fields of business and digitalisation both in the Netherlands and abroad, and in both the private and public sector, and in not for profit organizations. Yet, a bachelor study program with this combination is offered by very few universities of applied sciences in the Netherlands. 

The profile prepares for the following labor market positions in the field of digital transformation: 

• Project manager in the area of design and management of innovative ICT and data solutions and related digital transformation processes
• Process manager of more complex digital transformation processes
• Product owner in technology-based companies 
• Independent expert / advisor in ICT, data solutions or digital transformation management
• Entrepreneur in ICT, data management or digital transformation processes

Your curriculum

The program is structured around a total of 28 closely aligned study modules of five week during a four-year program. Frequently used teaching and learning methods include lectures, seminars, debates role plays, (live) case studies and project development.